3 min read

Mobile Marketing: Near Field Communications

Have you seen those Samsung commercials where two smartphone users simply tap their phones together to share data? The tap action creates a temporary, close-range connection between the two phones. This is near field communications (NFC) in action.

NFC can be used for numerous purposes. For example, it can be with scan-able codes much like QR codes are used. NFC is also being used to process mobile payments. With a range of about one and a half inches, NFC is considered a good, secure choice for wireless payment processing. Thinking about integrating near-field communications into your next mobile marketing campaign? Tap into the talent at Webiotic.com. We’re here to help!

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