School Bus mobile app helps parents track the school bus.
Parents of school children in Alaska face several challenges unique to their environment. For starters, waiting for the school bus to arrive in the bitter cold is far from pleasant! The School Bus app tells parents when the bus is coming — and when it has arrived at school — so they can plan accordingly. It also offers the ultimate in peace of mind.
Think Like a Mom
Here’s what we found out:
- The app had to be easy to use.
- It needed to provide real-time updates.
- Security and authentication was a must.
- Push notifications were a must for both school and bus stop arrivals.
- Visualizations on a map were desirable.
Delivering Peace of Mind
During our talks with parents, we discovered that the app did more than just provide advanced notice of the bus’s arrival so that they could prepare, it gave them peace of mind.
A demo of the School Bus app is available upon request.